Operations Management

SOUK Farms is a uniquely people-centric company. Our leadership team is made up of devoted and professional executives committed to unleashing the full force of our innovation. We are brought together by a resolute belief that when our people are healthy, the nation grows stronger

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Mr. Seun Rasheed

Founder and Managing Director

We are led by our Founder and Managing Director,
Mr. Oluwaseun (Seun) Rasheed, a seasoned economist with over 10 years of international business development experience.

Mr Seun has expertise as a Senior Petroleum Economist with strengths in Decision Framing for New Business Development opportunities.

He has led renowned international organizations in investing in new business opportunities and in the event of his numerous travels across the globe, Seun identified an opportunity to utilise his expertise in developing a sustainable business solution in the strategic production and distribution of agricultural produce in Rwanda.

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Mr. Fred Rwigamba

Director of Finance and Operations

Fred Rwigamba is in charge of the day-to-day operations of SOUK in Rwanda.

Fred is the Head of Finance and Operations and enables the seamless fiscal, operational and human resource management for our entire operations.

Fred’s is passionate about the development of Agribusiness in Rwanda. He is among the Founding Members of the Horticulture Exporters Association of Rwanda (HEAR) and is currently the Treasurer for the Association making him a valuable player in this industry.

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Charlene Migadde

Business Development Manager

Charlene heads the Sales and Business Development Departments, she primarily works with our customers and partners located in Europe, the Middle East, and Africa. She prides herself in providing world class customer service to all our customers, ensuring that there is transparency throughout the exporting process and that working with SOUK is a stress free joyful experience.

She also heads the exploration of potential products, innovations, and markets that contribute towards SOUK’s strategic objectives. Charlene believes that innovation, service and togetherness are core values towards transformation of the agricultural sector.

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Eric Byiringiro

Operations Manager

Eric is our Operations Manager and tasked with ensuring that we provide you with quality produce from the farm, until you receive your carefully selected and packed fresh produce. Eric believes in restless excellence and as such actively comes up with new innovative solutions to ensure you have the produce there is to offer.

Eric works every day to ensure that we are able to supply fresh produce all year round. He has vast experience working in the agricultural industry as a packhouse manager for SOUK and as the Project and Packaging Manager in one of the biggest breweries in Rwanda (SKOL Brewery Ltd).